Informa’s British-based global exhibition division has acquired Yachting Promotions Inc. (d/b/a Show Management), the producers of three of the world’s largest in-water boat shows – the Fort Lauderdale International Boat Show, Yachts Miami Beach, and the Palm Beach International Boat Show. Yachting Promotions Inc. is wholly owned by Active Interest Media, a magazine publishing company with co-headquarters in El Segundo, CA and Boulder, CO, USA
Informa paid $133 million to secure Yachting Promotions Inc. (YPI) from Active Interest Media.
Founded in 1976, Show Management has produced the Fort Lauderdale International Boat Show at the Bahia Mar Yachting Center since inception. The company went on to become the producers of the Palm Beach International Boat Show and the Miami yacht and Brokerage Show, recently renamed Yachts Miami Beach, as well as the St. Petersburg Power and Sailboat Show and Suncoast Boat Show in Sarasota.
In 2006, Active Interest Media (AIM) purchased Show Management (formally renamed Yachting Promotions, Inc.).
According to a prepared statement by Andrew Clurman, AIM’s president and CEO, the sale of Show Management to Informa is part of the company’s long-term strategic plan to accelerate our growth:
“AIM will reinvest the proceeds from this sale to grow our digital video, online education, marketing services, and events in our other verticals.”
For its part, Informa’s acquisition of Show Management is in line with the company’s plans to expand its global exhibitions business in the U.S.A. Already the producers of the Monaco Yacht Show, the acquisition makes Informa Exhibitions the world’s leading yacht show organizer. It will be interesting to see the changes (if any) made to these yacht shows with the new purchase. Will the yacht shows now have red carpets, a la the Dubai International Yacht Show (DIBS)?
Our company president, Jana Sheeder, recently attended the 2017 edition of Yachts Miami Beach, where she and our 1-800 Yacht Charter team inspected several private luxury yacht charter vessels, including Lurssen motor yacht MARTHA ANN, James Bond yacht SKYFALL, and the brand new Benetti motor yacht 11.11. We asked Jana to comment on the acquisition of Show Management by Informa:
“Informa operates over 200 trade and consumer exhibitions around the world annually. With their global resources, I believe Informa is positioned to focus on the continued growth and success of the world’s finest boat shows. In terms of exposure of charter yachts to prospective clients, this should be a good opportunity for cross promotion; for example, we should be able to promote a winter/spring Florida yacht charter vacation to a client while a particular yacht is here in Miami at Yachts Miami Beach – then bring that client to Monte Carlo in September and host them on the same yacht during the Monaco Yacht Show. I’m excited by the chance to extend customer relationships across multi-show platforms and destinations.”
Learn how a private yacht charter vacation can help you reconnect with your family and friends, embrace diverse cultures, and rejuvenate your mind, body, and spirit. We call it, “The Superyacht Experience,” and we want to share it with you! For more information or to charter your own private luxury yacht charter vessel for the vacation of a lifetime, text “EXPERIENCE” to 305-720-7245 or fill out our online form at https://www.1800yachtcharters.com/book-now-contact-us/ and we will be in touch with you right away!
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Kevin Lawrie calls himself a “Facilitator.” Many superyacht captains and managers of private luxury yacht charter vessels feel they have a more fitting moniker for him: “Miracle Man!”
Since 2015, Lawrie has operated Mango Mango Yacht and Villas Services, on the island of St Barts in the Caribbean.
Lawrie is a yacht agent, a rather non-descriptive title, but an integral participant in most private luxury yacht charter trips passing through St Barts and other nearby ports of call (e.g. Nevis, St Kitts, Anguilla, etc.). A yacht agent’s services include assistance with immigration and port services, banking, provisioning, charter guest and yacht crew concierge services, medical arrangements, and yacht parts purchasing.
Jana Sheeder, President of 1-800 Yacht Charters, explains the vital role yacht agencies like Mango Mango play in the yacht charter industry.
“Our responsibility is to deliver The Superyacht Experience to our clients,” says Sheeder. “The hiring of the yacht is just one component of a successful charter. Our goal is to use the yacht as the platform to deliver an unequalled and flawless vacation for our clients. While the captains of the yachts are responsible to create an itinerary for the clients, it is often the yacht agent who coordinates the logistics for the yacht before it arrives at a particular destination.”
Lawrie and his Mango Mango team can:
“A captain and his crew need to focus on the safe operation of the yacht while the charter guests are onboard,” explains Sheeder. “You don’t want a captain or the crew spending time on the phone or Internet trying to organize sighstseeing tours, arranging dockage, or making restaurant reservations.”
This is where Lawrie and Mango Mango excel. Many important details are handled by yacht agents. When performed well, it’s a seamless, professional process – invisible to the charter guests. All the charter guests see is an empty slip in a marina, ready for their arrival. As they disembark, a driver is standing by, with a car or limousine – ready to take them where they want to go. There’s no need for charter guests to stand in line at the local customs office, because Lawrie has already cleared the passengers, using passport details forwarded to him via email by the yacht’s captain. Fuel and fresh provisions will be delivered to the yacht, so when the charter guests are ready to depart for the next port of call, the yacht and crew are ready to go.
Many times, a yacht owner who normally keeps his/her yacht in the Mediterranean will decide to re-position to the Caribbean for the winter season. Often, the crews of these yachts are not familiar with the islands of the Caribbean, and are at a loss when it comes to necessary yacht services – fuel bunkering, entry requirements, foreign currency exchanges, etc. For these yachts and crew, Lawrie is truly a miracle worker. Sheeder points out, “Not only does Kevin handle the typical yacht services, he’s available 24/7 for the little things that seem to pop up out of nowhere. If a crewmember suddenly breaks a tooth, Kevin will jump right in and secure an emergency appointment with a local dentist.”
Scott Macahonic, Chief Officer of M/Y Spirit understands the value of a local yacht agency like Mango Mango: “We have used Kevin numerous times over the last two seasons in St.Barths, and I can’t even tell you the number of ‘potential guest situations’ he has gotten us out of! New Year’s eve table reservations, 20 person taxi with no warning, coconuts immediately, fresh fish when needed. You name it…he’s helped us always in a professional, quick and friendly manner. We will definitely be using him the next time we can get back to the beautiful island of St.Barths.”
Mango Mango has expanded their services to also include villas. They provide:
While recent hurricanes Irma and Maria brought much destruction to the Caribbean including St Barts, Lawrie states the island is up and running and ready for visitors. “St Barts is effectively open for business this winter season,” says Lawrie, “and we would love to see you down here and we can promise that it will be a memorable season offering you the same level of professionalism as usual and you will be welcomed with open arms and a warm smile wherever you go ashore.”
Well said, Miracle Man!
For up-to-date information about scheduled post-hurricane restaurant and hotel openings in St Barts, or to rent a luxury villa, contact Mango Mango Yacht and Villa Services at + 590 690 77 81 13 or email: firstname.lastname@example.org
To plan your Superyacht Experience on a St Barts yacht charter vacation, contact 1-800 Yacht Charters at 305-720-7245 or via our convenient online form at https://www.1800yachtcharters.com/book-now-contact-us/ .
This entry was posted in Yacht Charter Caribbean Educational and tagged president of 1-800 Yacht Charters, St. Barts yacht charter, St. Barths, Spirit, Jana L. Sheeder, Kevin Lawrie, Facilitator, how do yachts provision in the caribbean, villa services, villa management, Hurricane Irma, Hurricane Maria, Mango Mango Yacht and Villa Services, rent a yacht, rent a villa, charter a yacht, superyacht assistance, logistics planning in Caribbean, behind-the-scenesPosted on